A drink made from water, malt, hops and yeast known to mankind for thousands of years. It had become a matter of national pride and even part of the culture in many Nations. Not surprisingly, the exhibition dedicated to this foamy drink, are becoming popular tourist attractions. Edition of “Today” offers readers an overview of European museums devoted to beer and its production.
DUBLIN
If a tourist falls in the Irish capital, not to visit the Museum-brewery of the famous Irish beer is like in Paris along the Champs Elysees to take a walk. The attraction is located in Dublin street, Market street, and called “Plant Museum Guinness Storehouse”.
The taste, color and consistency of the Guinness in the world is not unique. Similarly, the exposure — it’s not even a Museum, and a multimedia performance. The building, its shape echoing the “right” glass of Guinness (that is in the shape of a Tulip), on the seven floors of the history, advertising and, of course, the actual production of the legendary beer. For the person curious here you can find a lot of interesting things. Well, for example, you know that a pint of drink is poured into a glass in the two approaches. The first portion is 80% of the volume of the glass. Then the bartender waiting, until the rise foam, and then fill in the remaining 50 ml. Duration of this action — of 119.53 seconds. And nothing else!
However, let’s not forget that you are still acquainted with the city. And Guinness Storehouse are interesting for tourists the fact that from the panoramic Gravity bar on the top floor of the factory-the Museum offers a magnificent panorama of Dublin. Rather, it is the only such point taken, but keep in mind that the city has no skyscrapers.
Gravity bar, by the way, has its limitations. From the street you will not get here, and can drink only a pint of beer included in the entrance ticket (14 euros). So “to sit down in a big way,” you here well, does not work.
Guinness Storehouse. The Dublin “Church” of the famous dark beer
At the height of. A random person in Gravity bar from the street will not get
BAITFISH
According to the Polish Voivodeship of Silesia is one unusual and little-known border. It exemplary shows the effect of the complex history of this country for brewing. On one side of the line in a premium beer “Tyskie” tending to the Prussian tradition, and on the other with Austro-Hungarian roots “live bait.” Is still predominant in local pubs logos is possible to determine who belonged in the past, this part of Poland.
The brewery in the Silesian town of Zywiec appeared in the mid-nineteenth century, the Case soon went smoothly, the products were popular. The most popular varieties of żywiec beer was a light lager, and porter and ale. In the old shops of the brewery “live bait” now works as a multimedia Museum. The organizers did not load visitors the intricacies of the brewing craft and more attention paid to the history of the drink. It is worth visiting the Museum and brewery of 8.5 euros. But those who choose to expand their knowledge in the Polish brewing, after visiting the live Bait we strongly advise you to go back and Tyskie browarium in the town of Warsaw, 70 km North of Żywiec.
History. Good shop of the brewery built in the XIX century
Exposure. Much attention is paid to the traditions of beer consumption
PILSEN
Beer in these places cook back to XIII century, but only in the XIX century Bavarian brewer Josef Groll created the drink known around the world today. Groll joined Pilsen beer all that is best in the famous Zhatetsky hops from the vicinity of Karlovy vary, a soft local water and light malt.
Museum of the brewery “Pilsner Urquell” introduces visitors to the history and current production of varieties of Pilsner Urquell. Those who do not first visit such a Museum, knows that the General scheme of inspection is always about the same. And to experience all seen museums beer is not merged into something monotonous, in every place should find some flavor. In the case of Plzen, this is dungeons the plant today produce a small amount of the beverage in the method, which was practised even the founding father of the factory of Josef Groll — fermentation in open wooden vats and aging in oak barrels. But visitors also have the opportunity to try this beer straight from the barrel. It is worth the tour around the Museum and brewery 8 euros.
Czech Republic. From the brewery to the South-West of the Czech Republic began the glory Pilsner
MUNICH
It would seem, about the Bavarian beer and Oktoberfest all have heard. However, the Museum dedicated to the local version of intoxicating drink, and the famous act, appeared quite recently — in 2005. He is located in Munich, in an old building on the street Sterneckstrasse. The Museum of beer and Oktoberfest very few exhibits related to technology of production of the drink, with more focus on the traditions of consumption, customs, Bavarians, etc. the Second floor of the Museum fully dedicated to Oktoberfest.
The cost of admission (4 euros) includes a mug of beer and cheese as a snack.
Flavor. Bavarian interior
AMSTERDAM
The Heineken Experience, the famous beer brand should be called high-tech exhibition centre. However, he was not at once: in the first years the school was famous for the fact that the consumption of beer during the tour was not limited by any standards. Production of the beverage in the buildings on the street Stadhouderskade discontinued in 1988, but the technology looks like a somewhat tedious examination of some of the machines and conveyors, and as a live interactive performance. For example, for a few minutes you can be in place of the bottle — and experience all the scrapes that she gets on the conveyor.
A separate exposition is devoted to philanthropic activities. Mark is a longtime sponsor of the UEFA Champions League, supports tours of DJs and is sponsored by the cinema (see 007 with a bottle with a conspicuous asterisk almost if not more than a Martini glass).
The tour concludes with a walk along the canal to the gift shop. The price of the ticket (18 Euro) included a 1.5-hour tour and 2 glasses of beer.
Interior. In these loungers are acquainted with the history of the brand
Shop. The production of beer in this building ceased in 1988
LIONS
Recently in Lviv was reconstructed as a Museum and cultural complex beer history “Liveware”. Update cost 37 million, so there is something to see! Now this is not just a Museum but also a vast art space, a venue for various exhibitions, conferences and fashion events: 3 floors, with an area of more than 2 thousand square meters, with 10 exhibition halls, more than 200 exhibits.
The rooms of the Museum are arranged in chronological order. You can start your knowledge with Ancient Egypt and sympathize with the first beer lovers who had to drink unfiltered through a straw. Then to experience the love story of a famous entrepreneur Robert Doms and his servant Zosia, learn the tastes of Lviv batyar, view stills from the film 30 years, photographed under a unique star of brewer (not to be confused with the star of David!) etc. In the hall of the present time are already acquainted with modern technology for the production of “drink of joy” from the process of fermentation “in the context of” to the Transporter with the finished product.
It is also possible to hold the hops and touch a huge “yeast”. And since the Museum is located on the territory of “Lviv brewery”, then visitors move to the tasting room where you can taste 4 Beers (presently planned 12). Sipping it under a man-made “tree”, which is the Central design element “Liveware”. At its creation took more than 20 thousand rivets — curved plates, which collect the barrel. From such quantity of material could produce 1200 tanks with a volume of 100 l a ticket to the Museum costs 60 UAH, and for 54 UAH you can try set of 4 types of beer.
Plant. Founded in 1715, and called the brewers their product
In the context of. What’s inside?